What is SEO and How it can help your business?
SEO stands for Search Engine Optimization, and it’s not rocket science! Basically it is a measurable, repeatable process that is used to make search engines convinced that your web pages are worth showing in Google’s index. Google uses a evolving and intelligent complex mathematical formula called an search algorithm to assigns a score to every website and every search people to do in Google to figure out which website should given priority and best for what people are searching for. Imagine the algorithm like a collection of empty boxes. One box gives you a score for the quality of your site, One box gives you a score for how many sites link to you, One box gives you a score for how people trust you. As a SEO Engineer, your job is to fill up more box in the algorithm than any other website. You can affect your search engine ranking by having the highest score by increasing the quality of your site, of having the highest score in terms of authority
